Lamborghini Holds the Canadian Debut of Urus SE
Toronto, 9 May 2024 – The new Lamborghini Urus SE, the plug-in hybrid variant of the brand’s Super SUV, made its Canadian debut this week in Toronto. Presented at The Symes, the PHEV version of Lamborghini’s top-selling model attracted customers, media guests and VIPs to the exclusive event attended by Andrea Baldi, CEO of Automobili Lamborghini Americas.
The Urus SE features a new design, optimized aerodynamics, unparalleled on-board technology, and a 789-horsepower hybrid powertrain, while boasting an 80% reduction in emissions. Powered by a twin-turbo 4.0 V8 engine and a 25-kWh lithium-ion battery, the Urus SE is capable of sprinting from 0 to 100 km/h in only 3.4 seconds, reaching a top speed of 312 km/h. The permanent-magnet synchronous electric motor located inside the 8-speed automatic transmission can act as a boost for the V8 combustion engine, but also as a traction element, making the Urus SE a 100% electric 4WD vehicle capable of traveling more than 60 km in EV mode.
In 2023 in the Canadian market, Urus models accounted for roughly 54% of Lamborghini sales and are among the top five vehicles sold in the country’s SSUV segment.
Customers will begin taking delivery of the Urus SE starting from the beginning of 2025.